Why Isn't My House Selling?

Q: My house has been on the market for more than a year. Why isn’t it selling?

A: At the end of the day, there is really only one reason a house doesn’t sell: THE PRICE. The trick to getting the best price for your house is to show potential buyers it’s VALUE.

Now, I’m not suggesting that you lower the price until somebody buys it. I’m also not advising you to make costly repairs to make the house more attractive. What I am saying is that you can add value to a house and make buyers take notice by taking control of a few simple things.

Clean, Clean, Clean. This is probably the most important indication of value you can control. A clean, uncluttered house and yard are the clearest, most resounding indication of value you can make. If you do nothing else, CLEAN!

Properly staging a home for marketing can be a huge help. While it is an option, you don’t have to have the house professionally staged. A few well-placed items of furniture and art you already have can make a big difference. Also, when it comes to staging, less is more.

Curb appeal goes a very long way towards attracting potential buyers. It doesn’t have to be fancy, but it does have to be neat and well maintained. Mowed grass, free of trash and debris, a little edging, maybe a well-placed splash of mulch can do wonders. Work within your budget, no matter how small the budget (or the yard) is.

These elements may not make your house more valuable, but they will certainly make it more MARKETABLE and that gives you the best chance of getting a fair price for your property.

There may be other problems that you can’t control. Outdated features, an old roof or AC system, the messy neighbor next door. These are things you may not have the resources or power to change. That’s okay, there’s still a buyer out there for your house.

If you’ve done all that you can do and you’re still not getting the offers you were hoping for, then the market has spoken. Your only other option is to lower the price. The right agent can help you boost your marketability and maybe even have a chat with that messy neighbor…

You know the one! Call me today to learn how I can help balance value against price for the best sale price possible!